Even as UX design and user research are becoming a more prominent focus in today’s leading companies, it can still be tough to get executive leadership onboard with user research-related initiatives. We know the struggle.
A Tech Dream Team: Qualaroo + SlackJuly 21, 2016
Better than Bird and Magic on the same team? TBD. But there’s no doubt Slack has changed the game. Their real-time communication powers high-functioning teams. And at Qualaroo, we arm high-functioning teams with the voice of their customers. What happens when you put the two together?
You get real-time customer feedback and insights. This ensures a constant, instantaneous pulse on your customer sentiment. This means real-time CRO, NPS and more. To say the least, we are proud to announce our new integration with Slack.
We’ve gathered our own insights on what our customers want. Beyond the blatant “hit us up with that Qualaroo/Slack integration,” your voice has made it clear: you want your insights on the quick draw and in a digestible format. And that’s where Slack comes in.
For teams invested in Slack collaboration, we’re removing another barrier between you and your customers. In other words, we’re removing another barrier blocking you from optimizing your marketing funnel, uncovering key feedback for your product roadmap, and capitalizing on that hot lead, and doing so at ludicrous speed.
Customer insights and all of that survey paydirt your customers want to share can now be delivered straight to a slack channel of your choosing.
The response hits your Slack once it’s submitted by your customer. It’s a window into how your nudge is performing—and more importantly what your customers want in that current moment.
It’s super easy to get going and have you responses piped into Slack in no time. Sync your Slack and Qualaroo now to break another wall between you and your customers.
Never stop questioning,
The Qroo Team
This post originally appeared on UsabilityGeek.
This post was written and contributed by Alex Birkett of Hubspot.
Understanding the steps users take as they interact with your brand and how they feel along the way is crucial to managing in today’s digital experience landscape. A customer journey mapping tool gives you the ability to put yourself in a customer’s shoes and see what the end-to-end experience is like. By visually representing this process, you can begin to understand which of your company’s touchpoints bring joy and which cause frustration for the customer.
We all know that user feedback is important, that goes without saying. It should be the primary source of information you look to if you’d like to improve your user’s experience and your product itself.
Sometimes it feels like apps, tools, and services we use are an extension of the work that we do. That’s especially true if you work in UX, product management, or any sort of design. UX tools do a lot of heavy lifting when it comes to user research and design.
This post originally appeared on Design Thinking and was written by Paulina Wójciak and Sarah Cantu.
There’s no shortage of content about UI/UX, and the discipline itself is fast-moving. Whatever your primary interest—whether it’s accessibility, front-end design or user research—there’s a UX blog for you. So, how can you know which of blogs or news sources are worth exploring? Not to fear, we’ve done our own research and think that these 19 UX blogs are where it’s at.
This post was written by Qualaroo team member Sarah Cantu.
The Net Promoter Score (NPS) has historically been the single key indicator of success for customer service teams across most industries.