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Customer Success

Introducing The Beginner’s Guide to Conversion Rate Optimization

FACT: Conversion Rate Optimization tops the Digital Marketing Priorities for 2013 according to the Econsultancy and Adobe Report: “Quarterly Digital Intelligence Briefing: Digital Trends for 2013″

OK, you realize conversion rate optimization makes all of our marketing work better – but where should you start?

We look to answer this question with the free release of The Beginner’s Guide to Conversion Rate Optimization (CRO) which serves as an in-depth tutorial designed to turn website visitors into users that actively engage with your content and buy your products.

Learn how the smallest changes to a website through metric-driven analysis can consistently influence visitors to convert on your website. What’s the point of attracting thousands or even millions of visitors to your website if they aren’t converting? Is your website serving its ultimate purpose? If you’re unsure when answering both of those questions, the CRO Guide will help you answer those questions.

The guide includes topics such as:

Chapter 1: What is Conversion Rate Optimization?

Chapter 2: Why Conversion Rate Optimization is Important

Chapter 3: The Basics of Conversion Rate Optimization

Chapter 4: Building a Testing and Optimization Plan

Chapter 5: User Experience and Funnel Optimization

Chapter 6: Landing Page Optimization

Chapter 7: Reducing Bounce and Exit Rates

Chapter 8: Myths About Conversion Rate Optimization

Chapter 9: Tools to Test and Optimize Conversion

Chapter 10: Measuring Conversion Rate Efforts and Calling Winners

Chapter 11: Bonus Advanced Tips and Hacks for CRO

In an age where marketing and advertising are becoming increasingly expensive, focusing on CRO to convert your current traffic instead of putting money into attracting new visitors just makes sense. The guide will help you learn how to analyze why visitors aren’t converting and ways to fix it while providing tips to avoid the common pitfalls and mistakes that comes with CRO. When you are able to successfully make more money you will then be able to increase advertising spend as well as market share.

The guide below will help you a get better return on your investment and equip yourself with the necessary tools to make insight-driven changes to your website. Find out why visitors aren’t converting and fix it!

Click here to read The Beginner’s Guide to Conversion Rate Optimization for FREE 

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Everette Taylor

@EveretteTaylor

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  1. […] In addition to offering software tools, Qualaroo is getting into the content, Ellis says. The company plans to transition its current blog to the domain GrowthHackers.com (not yet active) and will continue offering educational content like the recently released Beginner’s Guide to Conversion Rate Optimization (CRO). […]

  2. […] Introducing The Beginner's Guide to Conversion Rate Optimization http://blog.qualaroo.com/introducing-the-beginners-guide-to-conversion-rate-optimization/ Sep 13, 2013 … FACT: Conversion Rate Optimization tops the Digital Marketing Priorities for 2013 according to the Econsultancy and Adobe Report: “Quarterly … […]

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