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Introducing the Marketer’s Guide to Surveying Users

As marketers, we all know, at some level or another, that listening to our customers is critical to the success of our business. But figuring out what to ask our customers—not to mention when and how—isn’t easy. In fact, one of the first questions we get asked when someone tries Qualaroo is “What should I […]

What Every Sales Lead Needs to Know About Their Growth Lead and Vice Versa

Note: This is a guest post by Adam Metz and Sajad Ghanizada of PandaDoc. As we iterate on the Qualaroo blog we’ll be bringing you more outside perspectives on growth, marketing, conversion optimization and more. Have feedback about what you’d like to see on the blog? Drop us a note at mbrown@qualaroo.com or answer the Qualaroo […]

Introducing Qualaroo’s New Integration with Optimizely Audiences for Personalized Web Experiences

Today we’re excited to announce our new integration with Optimizely Audiences. Now you can use visitors’ answers to Qualaroo surveys to personalize their experience on subsequent website visits. This makes it easy to personalize on visitor attributes that aren’t immediately obvious based on clickstream data. For example, a SaaS company with a sales process that […]

Want to Tackle Search Marketing like a Growth Hacker?

Growth hacking is all about finding new edges on your competition, and you can apply it’s principles just as effectively to existing marketing channels as you can for new ones. Search engine marketing is no exception. In fact, because search marketing is so competitive, marketers must constantly be on the lookout for new ways to […]

Make Conversion Optimization Work for You: Landing Page Best Practices

This is the second post in our series on our recent webinar “Conversion Optimization Techniques that Actually Work,” with Qualaroo CEO Sean Ellis and Unbounce Co-Founder Oli Gardner. If you didn’t have time to catch it (or if you did and would like to see it again), you can watch the whole thing here. Previously, […]